As an established loose leaf Tea Bar, this brand already has its pillars in place and the design of their walk up bar is known to many! So we wanted to stay in that world of Old World tea meets industrial style. They feature a giant wall of tea tins as the backdrop for their shop and this is also where their name comes from and where they store their tea!
We applied their refreshed brand identity to a newly designed, user-friendly online store to help their online business expand across the country and beyond.
Other collateral was created for a Great Wall Tea included a collaboration with Eh Frame, a lifestyle brand, creating a custom stamp for a custom tea product.
Great Wall Tea Company